In observance of Good Friday, our offices will be closed on Friday, April 18, 2025. Shift and Save
Shift and Save
Time-of-Use (TOU) rates enable you to save money if you shift your energy use away from the high-demand evening and overnight hours that are at a higher kWh rate. The more you shift your energy usage away from those hours, the more money you could save.
The new pilot program for TOU rates, called Shift and Save, started on Feb. 1, 2024 with randomly selected customers who have had advanced meters for at least six months. This 1-year pilot program was available for enrollment through Jan. 31, 2025, and involves only about 4% of our customers on Oahu and Hawaii Island. Rates for all other customers remain unchanged.
The pilot will collect data and customer feedback. This feedback will be crucial for the PUC to determine how and whether this program will ultimately apply to all customers in the future. Shift and Save may be introduced to all customers in 2025, but how the program works will be determined by the results of the pilot. If you have any questions regarding Shift and Save, please contact us Monday to Friday from 8 a.m. to 4 p.m. HST at 1-833-483-5666 toll free.
Participation
How do I decline participation?
Customers selected for the pilot can decline to participate at any time, including after the pilot has started.
Can I choose to participate?
Customers are unable to sign up for TOU rates starting Feb. 1, 2025. The PUC is expected to provide more details in 2025.
Shift and Save pilot program basics
- This pilot program was developed collaboratively by Hawaiian Electric, the state Consumer Advocate, and representatives from the distributed energy resources industry, and reviewed and authorized for implementation by the Public Utilities Commission (PUC).
- Starting Nov. 28, 2023, notifications were sent out to about 13,500 residential and 2,500 business customers on Oahu and Hawaii Island that they have been selected at random to participate in a time-of-use pilot program.
- The 1-year pilot program started Feb. 1, 2024.
- Participants are randomly selected residential and commercial customers who have had advanced meters installed by December 2022.
- Hawaiian Electric makes/loses no money on any customer bill that increases or decreases as a result of Shift and Save.
- Shift and Save is expected to be introduced to all customers in 2025, but the ultimate determination will be made by the PUC, based on results of the pilot.
- Shift and Save rates apply 7 days a week. A bill protection credit is applied for the first six months.
- Browse our Frequently Asked Questions for more information.
Am I in the pilot program?
If you have been randomly selected for the Shift and Save pilot program, you will have received a notification via postal mail and/or email. If you did not receive anything from us regarding this program, then you have not been selected to participate.
If you have received a notification that you have been selected for the pilot program, here are some additional resources for what to expect.
Try our savings tool to explore how changing your usage habits can impact your electric bill with our new Shift and Save pilot program.
How Shift and Save rates work
The daytime rate is the lowest to encourage customers to take advantage of abundant solar power during the middle of the day. Conversely, the evening peak rate is the highest. Learn more about how you can save money by shifting usage.
Rate periods are:
- Daytime: 9 a.m. to 5 p.m.
- Evening peak: 5 p.m. to 9 p.m.
- Overnight: 9 p.m. to 9 a.m.
Why implement Shift and Save?
The purpose of the program is to encourage customers to shift some of their electricity use from the evening peak and overnight to daytime when solar energy is abundant and less expensive. If successful, Hawaii will further reduce dependence on fossil fuels, cut greenhouse gas emissions, make its electric grids more reliable and resilient and, over time, drive down costs.
Time-of-Use background
We offered Time-of-use rates to customers in the past. These customers will not be included in the Shift and Save pilot program. Our most recent Residential Interim Time-of-Use rate schedule (TOU-RI) is closed to new enrollments effective October 31, 2022.
