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Frequently Asked Questions
When a customer changes their electricity usage (or demand) from their normal consumption patterns in response to requests from your utility. In return, the utility rewards customers who make their energy available for temporary reduction. The utility issues requests for demand response during periods of peak energy use, when power grid reliability is jeopardized or to assist in integrating (operating) renewable energy resources into the power grid (resource option for generation deferral and emergency power grid protection). When an event is called, the contact person(s) you have designated will receive notification of event initiation, so that customers can begin reducing their energy usage.
In addition, Demand Response may also be employed as a resource option for generation reserves, reducing the amount of online generation. So, in addition to helping prevent grid instability, Demand Response helps to keep your electricity costs low.